{"id":2713,"date":"2017-07-10T23:05:02","date_gmt":"2017-07-10T23:05:02","guid":{"rendered":"https:\/\/klawter.com\/blog\/?p=2713\/"},"modified":"2024-09-26T13:13:42","modified_gmt":"2024-09-26T13:13:42","slug":"como-crear-una-ficha-google-business-pasos","status":"publish","type":"post","link":"https:\/\/klawter.com\/blog\/como-crear-una-ficha-google-business-pasos\/","title":{"rendered":"C\u00f3mo crear una ficha de Google My Business paso a paso"},"content":{"rendered":"<p>Contar con una ficha de Google My Business har\u00e1 que nuestro negocio aparezca posicionado en los primeros puestos de Google Maps. Adem\u00e1s, proporcionar\u00e1 informaci\u00f3n relevante a los usuarios sobre nuestro negocio de forma r\u00e1pida en los resultados de b\u00fasqueda, como nuestra direcci\u00f3n o tel\u00e9fono, y nos ayudar\u00e1 a mejorar el posicionamiento SEO local de nuestra web.<\/p>\n<p><strong>Crear una ficha de Google My Business es gratis<\/strong> y es un proceso muy sencillo. Consta de 9 pasos que podemos realizar en menos de 10 minutos.<\/p>\n<p>&nbsp;<\/p>\n<h2>Pasos para crear una ficha de Google My Business<\/h2>\n<p><strong>1. Accede a la p\u00e1gina de\u00a0<a href=\"https:\/\/www.google.com\/intl\/es_es\/business\/\">Google My Business<\/a><\/strong>\u00a0logueado con una cuenta de Gmail y pulsa el bot\u00f3n azul de GESTIONAR AHORA:<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter size-full wp-image-2714\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-compartir-tu-cuenta-de-google-My-business.png\" alt=\"como compartir tu cuenta de google My business\" width=\"640\" height=\"329\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-compartir-tu-cuenta-de-google-My-business.png 640w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-compartir-tu-cuenta-de-google-My-business-300x154.png 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>2. Encuentra o registra tu negocio.<\/strong> En el siguiente paso, debemos escribir el nombre de nuestro negocio y ver si ya cuenta con una ficha de Google My Business. En este caso, la reclamaremos como propietarios. Si no aparece nada en el buscador, creamos la ficha desde cero.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2723\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/encuentra-y-gestiona-tu-negocio-en-google-my-business.png\" alt=\"encuentra y gestiona tu negocio en google my business\" width=\"679\" height=\"422\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/encuentra-y-gestiona-tu-negocio-en-google-my-business.png 679w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/encuentra-y-gestiona-tu-negocio-en-google-my-business-300x186.png 300w\" sizes=\"(max-width: 679px) 100vw, 679px\" \/><\/p>\n<p><strong>3. Elige una categor\u00eda que describa la actividad principal de tu negocio. <\/strong>En el buscador podemos escribir la categor\u00eda principal de nuestro negocio y elegir la que m\u00e1s adecuada.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-2715\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/elige-una-categoria-de-negocio-en-google-my-business.png\" alt=\"elige una categor\u00eda de negocio en google my business\" width=\"668\" height=\"398\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/elige-una-categoria-de-negocio-en-google-my-business.png 668w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/elige-una-categoria-de-negocio-en-google-my-business-300x179.png 300w\" sizes=\"(max-width: 668px) 100vw, 668px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>4. Indica si cuentas con una ubicaci\u00f3n f\u00edsica<\/strong> en la que los clientes pueden acudir o si, por el contrario, eres un negocio puramente online.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2726\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/ubicacion-de-tu-negocio-en-google-map.png\" alt=\"ubicaci\u00f3n de tu negocio en google map\" width=\"652\" height=\"422\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/ubicacion-de-tu-negocio-en-google-map.png 652w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/ubicacion-de-tu-negocio-en-google-map-300x194.png 300w\" sizes=\"(max-width: 652px) 100vw, 652px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>5. Indica la direcci\u00f3n f\u00edsica de tu negocio.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2727\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/direccion-de-nuestro-negocio-google-my-business.png\" alt=\"direccion de nuestro negocio google my business\" width=\"552\" height=\"422\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/direccion-de-nuestro-negocio-google-my-business.png 552w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/direccion-de-nuestro-negocio-google-my-business-300x229.png 300w\" sizes=\"(max-width: 552px) 100vw, 552px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>6. Validara si tu negocio aparece correctamente posicionado en el mapa de Google Maps.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2728\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/ubicacion-mapa-google-maps.png\" alt=\"ubicaci\u00f3n mapa google maps\" width=\"506\" height=\"422\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/ubicacion-mapa-google-maps.png 506w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/ubicacion-mapa-google-maps-300x250.png 300w\" sizes=\"(max-width: 506px) 100vw, 506px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>7. Seleccionamos si ofrecemos servicios fuera de nuestra ubicaci\u00f3n.<\/strong> Marcaremos esta opci\u00f3n si realizamos env\u00edos online o si nos desplazamos para ofrecer nuestros productos o servicios.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2729\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/servicios-fuera-de-nuestra-ubicacion.png\" alt=\"servicios fuera de nuestra ubicaci\u00f3n\" width=\"706\" height=\"422\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/servicios-fuera-de-nuestra-ubicacion.png 706w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/servicios-fuera-de-nuestra-ubicacion-300x179.png 300w\" sizes=\"(max-width: 706px) 100vw, 706px\" \/><\/p>\n<p><strong>8. Incluye informaci\u00f3n de contacto<\/strong> que aparecer\u00e1 en la ficha de Google My Business. Debemos\u00a0incluir el correo y tel\u00e9fono de atenci\u00f3n al cliente.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2730\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/informacion-de-contacto-google-my-business.png\" alt=\"informaci\u00f3n de contacto google my business\" width=\"552\" height=\"422\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/informacion-de-contacto-google-my-business.png 552w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/informacion-de-contacto-google-my-business-300x229.png 300w\" sizes=\"(max-width: 552px) 100vw, 552px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><strong>9. Validaci\u00f3n de la ficha.<\/strong> Una vez informados de email y tel\u00e9fono corporativo, Google validar\u00e1 de forma autom\u00e1tica si nosotros somos los verdaderos propietarios del negocio. Para ello, enviar\u00e1 un sms o har\u00e1 una llamada autom\u00e1tica al tel\u00e9fono que hayamos incluido en el paso anterior. Nos proporcionar\u00e1 un c\u00f3digo que tendremos que introducir en Google My Business para hacer la verificaci\u00f3n.<\/p>\n<p>&nbsp;<\/p>\n<p>Y listo, ya tienes tu ficha de Google My Business creada.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2731\" src=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-crear-una-ficha-en-Google-My-Business-paso-a-paso.png\" alt=\"c\u00f3mo crear una ficha en Google My Business paso a paso\" width=\"1783\" height=\"957\" srcset=\"https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-crear-una-ficha-en-Google-My-Business-paso-a-paso.png 1783w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-crear-una-ficha-en-Google-My-Business-paso-a-paso-300x161.png 300w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-crear-una-ficha-en-Google-My-Business-paso-a-paso-1024x550.png 1024w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-crear-una-ficha-en-Google-My-Business-paso-a-paso-768x412.png 768w, https:\/\/klawter.com\/wp-content\/uploads\/2020\/05\/como-crear-una-ficha-en-Google-My-Business-paso-a-paso-1536x824.png 1536w\" sizes=\"(max-width: 1783px) 100vw, 1783px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>Aunque es un proceso con varios pasos, son todos muy f\u00e1ciles de rellenar y siempre puedes modificar la informaci\u00f3n m\u00e1s adelante.<\/p>\n<p>Te recomendamos que completes la ficha lo m\u00e1ximo posible para darle visibilidad en los resultados de b\u00fasqueda.<\/p>\n<p>&nbsp;<\/p>\n<p>Klawter <a href=\"https:\/\/klawter.com\">Agencia de Marketing Online<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Contar con una ficha de Google My Business har\u00e1 que nuestro negocio aparezca posicionado en los primeros puestos de Google Maps. Adem\u00e1s, proporcionar\u00e1 informaci\u00f3n relevante a los usuarios sobre nuestro negocio de forma r\u00e1pida en los resultados de b\u00fasqueda, como nuestra direcci\u00f3n o tel\u00e9fono, y nos ayudar\u00e1 a mejorar el posicionamiento SEO local de nuestra [&hellip;]<\/p>\n","protected":false},"author":11,"featured_media":13122,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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